The Sustainable Learning Journey Blog

Old McDonalds has a Few Thousand Farms . . . EIEIO

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McUnsustainable.

It's bad enough that McDonalds will continue to be the worldwide official sponsor of the Olympics through 2012.  It is ridiculous to send the counterproductive message that the Olympics embodies healthy living while perpetuating the image that all of the athletes are sucking down 1,000 calorie McNugget snacks before they compete.   What about McDonald's target market being our children in the face of the largest obesity crisis in history?  While we're trying to create a culture where our kids eat healthier, they get to watch their sport stars eating junk food.  Canadians especially are NOT HAPPY about that.

I'm more curious as to why the major push for chicken nuggets.  If they were trying to shy away from promoting hamburgers and the whole CAFO unsustainability and environmental degradation debate, they MISSED THE BUS.  Big time!

Industrial poultry farming is a greater evil than an industrial beef farm - not only for workers, but for farmers, and those communities where those poultry farms are located. 

Oh and by the way, I'm quite appreciative of the fact that McDonalds disallows the downloading of nutrition information on their glitzy website.  How's that for McGoodness?  If you can't read it, watch it!